T.R.A.F.F.I.C. Milan to host a .EU only no reserve auction on opening day

After talking with various .eu portfolio owners, we have decided to throw a .eu only no reserve auction on Tuesday the 27th of April, the opening day of our T.R.A.F.F.I.C. Milan show.

We will only be running the best 50 names that get submitted. We are hoping to get thousands of submissions so they should be 50 really good .eu names.

For those of you that are submitting names, please note there will be a minimum bid of 500 Euros. You don't need to worry about your names selling for less than reg fee.

The goal here is to have 50 names good enough to generate some real excitement.

We already have dozens of very nice premium .eu names that have been submitted. We'll release a preliminary list after everyone has had a chance to get their names submitted.

The schedule on T.R.A.F.F.I.C.'s website will be updated soon.

  • http://www.webmasterinter.net/2010/03/get-search-engine-traffic-for-your-keyword-domain-names/ Shuw!X

    .EU is getting quite popular in central europe as local search engines still got good position (google isn't such monopoly like it's in other countries) with easier algorithm so it's good to take all the keywords and keyword combinations domains on relatively respected TLD among EU traffic.

  • https://www.donsubasta.com laurentius

    I thought we where going to focus on cctlds?
    why not an .emerging cctld market that is on point of explosion like .ES even though the eu is doing a bit better then before ...

  • Louise

    Hi, It sounds like a nice conference. IDN's aren't mentioned, but country-code domains can be IDN . . .

    @ laurentius - you're right! .eu isn't country-code. There's many facets to international domains, it's mind-boggling! . . . Can't wait to see the list! :)

  • http://www.hosterstats.com John McCormac

    The .eu is technically a ccTLD but it has all the characteristics (low development/keywords etc) of a gTLD. It is beginning to replace .com TLD as the default second choice domain in Eastern EU countries but in most of the EU, it is around 10% of the local domain markets. The local ccTLD and .com occupy the bulk of the domain markets in these EU countries.

    A lot of keyword junk that was based on what is popular in the US market was registered through non-EU operations during the .eu landrush. Some of them are still trying hard to get rid of those domains. Some EU domainers have realised that they will have to hold on to their .eu domains for a few years yet before the general value of the ccTLD starts to rise.

    In the English speaking parts of the EU (Ireland and the UK), the .eu ccTLD is dead apart from the odd brand protection registration. The IDNs in December last were effectively a dead cat bounce for .eu and they boosted the numbers of domains in .eu ccTLD. There is an anniversary of the .eu landrush drops due at the end of April and more .eu domains will be dropped. What many non-EU domainers often fail to appreciate is that unlike the US, there is a well established ccTLD in most EU countries. This means that these EU countries are ccTLD/.com first. Much of the type-in and direct navigation traffic would go to .com and the ccTLDs rather than .eu domains. The .eu ccTLD is currently being subsidised in a manner similar to .info gTLD with registrars being able to avail of a "buy one, get one free" scheme. The .eu domains that were on offer at previous auctions were often unrealistically overpriced and mainly English language keywords. The no-reserve auction might be a good thing and it will be very interesting to see how the premium .eu domains do in the Milan auction.

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