FOR IMMEDIATE RELEASE:

2008 World Livestock Champion Matt Lowery joins Rick Latona Auctions, LLC.

Atlanta, Georgia USA – August 6, 2008 – Matt Lowery will be joining Rick Latona Auctions, LLC, who will be hosting their first Auction September 24, 2008 in New York at the T.R.A.F.F.I.C Domain Conference and Expo.

2008 World Livestock Champion Matt Lowery will be coming to New York as auctioneer for Rick Latona Auctions.  Matt Lowery will be coming from Burwell, Nebraska where he has been in and around the cattle business for his entire life.  Matt has over 3000 sales in his career and averages over 60 million dollars in gross sales each year.  Matt is one of three auctioneers to win all three major auctioneer competitions on the North American continent.  These competitions are judged on the following criteria speed, clarity, rhythm, bid spotting ability, and “Would I hire this auctioneer?”.  These are undoubtedly some of the qualities that are needed to make an auction a great success and we are very fortunate to be adding his talents and skills to our team.

Matt’s competitive nature is evidenced by the number of professional auctioneering competitions he has entered, winning the following: 1998, 1999 Nebraska Auctioneers Association Rookie of the year, 2000 Nebraska Auctioneers Association Champion, 2000 International Livestock Auctioneer Contest Rookie of the year, 2001 International Livestock Auctioneer Reserve Champion, 2002 International Livestock Auctioneer Contest First Runner Up, 2004 International Livestock Auctioneer Contest Reserve Champion, 2006 International Livestock Auctioneer Contest Champion, 2002, 2003 Greater Midwest Livestock Auctioneer Contest Reserve Champion, 2006 Greater Midwest Livestock Auctioneer Champion, 2002 Runner Up World Champion Livestock Auctioneer, 2003, 2004 Reserve World Champion Livestock Auctioneer, 2008 Midwest Regional Champion, and the 2008 World Champion Livestock Auctioneer.

During our auctioneer selection process, Matt told us that he loved to compete at a high level of competition and that he felt that we were on the cutting edge in our industry after doing his due diligence on us.

Rick Latona Auctions will have their first live auction on September 24, 2008 at the Mariott Brooklyn Bridge to an in room anticipated crowd of 425 and an anticipated live internet broadcast audience of 2,500 viewers.

Contact:
David Clements
david@davidclements.com
Rick Latona Auctions, LLC
405 Brentwood Dr. NE
Atlanta, GA  30305
Ph: +1.678.468.9228